In The Press

Trusted by world-class IPs and brands

Roger Houben founded iP2 in 2012, and our immediate success was evident with the 2015 launch of DreamPlay in Manila. This project continues to thrive, earning consistent satisfaction from DreamWorks and Melco, its owner.

iP2's extensive experience includes collaborations with major brands like DreamWorks, Marvel, Warner Brothers, National Geographic, Mattel, CoComelon, ZAFARI, and Discovery. We are dedicated to maximizing the potential of intellectual property, delivering optimal results for both brand owners and developers.

DreamWorks Animation & Universal Live Entertainment partner with Alshaya Group to bring beloved characters to the Middle East

17 Sep 2024

The region’s first DreamPlay family entertainment center to open in The Avenues – Riyadh, KSA, in Q4 2026 DreamWorks Animation and Universal Live Entertainment, today announced a partnership with leading international franchise operator Alshaya Group to bring the Middle East’s first DreamPlay interactive play and creativity center to the region...

First-Ever Mission: Play! by Mattel Family Entertainment Center Now Open at The Galleria Al Maryah Island

May 16, 2024

Al Hokair Group, iP2 Operations Holding B.V. and Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, are proud to announce the launch of Mission: Play! by Mattel™, Mattel’s all-new entertainment experience which officially opened at The Galleria Al Maryah Island in Abu Dhabi May 16, 2024. iP2Operations and Mattel collaborated to design and develop the full format..

First “Mission: Play! by Mattel” FEC Opens in Abu Dhabi

17 May 2024

The world’s first “Mission: Play! By Mattel” Family Entertainment Center has now officially opened in The Galleria Al Maryah Island Mall in Abu Dhabi, UAE, after a soft opening phase lasting several weeks. In collaboration with iP2Operations, Mattel has created a colorful brand experience for children on 4,000 square meters. The Al Hokair Group operates the Mission: Play! FEC as a tenant in the mall managed by the Al Maryah Retail Company.

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